Integrations / Database
Azure SQL
Event delivery to Azure SQL Database.
Datafly Signal delivers first-party events to Azure SQL server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Azure SQL expects.
Why route Azure SQL through Datafly Signal
The data lands in infrastructure you own
Signal writes to your Azure SQL directly from your own deployment. Datafly operates no intermediary and never holds a copy of your event data.
Client IP and user agent are recorded as event context
Both come from the original visitor request rather than from your server, so geography and device analysis reflects the actual visitor.
One consent decision governs every destination
Azure SQL is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Vertical presets
General. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Azure SQL documentation.
Frequently asked questions
Does Datafly Signal integrate with Azure SQL?
Yes. Datafly Signal delivers first-party events to Azure SQL server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Azure SQL expects. The integration is included in every deployment at no additional cost.
How is server-side Azure SQL tracking different from the Azure SQL tag?
The Azure SQL tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Azure SQL from your server, so delivery does not depend on browser conditions.
Do I need to keep the Azure SQL tag on my site?
No. Signal delivers to Azure SQL from the server, so no client-side Azure SQL script is required on your site.
Other database integrations
Ready to move Azure SQL server-side?
See how Datafly Signal delivers first-party events to Azure SQL from infrastructure you control, with hashed identity and consent enforcement built in.