Integrations / Analytics
Adobe Experience Platform
Server-side event ingestion for Adobe Experience Platform datasets.
Datafly Signal delivers first-party events to Adobe Experience Platform server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Adobe Experience Platform expects.
Why route Adobe Experience Platform through Datafly Signal
Your numbers stop depending on what the browser allows
Client-side analytics loses every visit where the tag is blocked or the page unloads early. Signal delivers from the server, so Adobe Experience Platform receives the complete event stream.
Client IP and user agent are carried in the payload
Both are taken from the original visitor request rather than your server, which is what Adobe Experience Platform needs to attribute the event to the right session.
One consent decision governs every destination
Adobe Experience Platform is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Mapped events
brochure_downloadeddealer_contactedfinance_quote_requestedpagepurchaseservice_appointment_bookedtest_drive_bookedtrade_in_valuedvehicle_savedvehicle_searchedvehicle_viewedview_itemVertical presets
Retail, Automotive. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Adobe Experience Platform documentation.
Frequently asked questions
Does Datafly Signal integrate with Adobe Experience Platform?
Yes. Datafly Signal delivers first-party events to Adobe Experience Platform server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Adobe Experience Platform expects. The integration is included in every deployment at no additional cost.
How is server-side Adobe Experience Platform tracking different from the Adobe Experience Platform tag?
The Adobe Experience Platform tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Adobe Experience Platform from your server, so delivery does not depend on browser conditions.
Which events can Signal send to Adobe Experience Platform?
The blueprint ships with mappings for brochure_downloaded, dealer_contacted, finance_quote_requested, page, purchase, service_appointment_booked, test_drive_booked, trade_in_valued, and more. Any event in your schema can be mapped to Adobe Experience Platform through pipeline configuration without a code change.
Do I need to keep the Adobe Experience Platform tag on my site?
No. Signal delivers to Adobe Experience Platform from the server, so no client-side Adobe Experience Platform script is required on your site.
Other analytics integrations
Ready to move Adobe Experience Platform server-side?
See how Datafly Signal delivers first-party events to Adobe Experience Platform from infrastructure you control, with hashed identity and consent enforcement built in.