Integrations / Marketing Automation
Mailgun
Sync first-party contacts into a Mailgun mailing list via the member upsert API. Identifying events create or update a list member keyed by email, refreshing name, subscription status, and custom variables (vars).
Datafly Signal delivers first-party events to Mailgun server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Mailgun expects.
Why route Mailgun through Datafly Signal
Profiles update from the server, not the browser
Events reach Mailgun even when a tracker blocker or a failed page unload would have dropped a client-side call, so the profile reflects what actually happened.
One consent decision governs every destination
Mailgun is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Mapped events
identifypagepurchasesign_upVertical presets
Default. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Mailgun documentation.
Frequently asked questions
Does Datafly Signal integrate with Mailgun?
Yes. Datafly Signal delivers first-party events to Mailgun server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Mailgun expects. The integration is included in every deployment at no additional cost.
How is server-side Mailgun tracking different from the Mailgun tag?
The Mailgun tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Mailgun from your server, so delivery does not depend on browser conditions.
Which events can Signal send to Mailgun?
The blueprint ships with mappings for identify, page, purchase, sign_up. Any event in your schema can be mapped to Mailgun through pipeline configuration without a code change.
Do I need to keep the Mailgun tag on my site?
No. Signal delivers to Mailgun from the server, so no client-side Mailgun script is required on your site.
Other marketing automation integrations
Ready to move Mailgun server-side?
See how Datafly Signal delivers first-party events to Mailgun from infrastructure you control, with hashed identity and consent enforcement built in.