Integrations / Marketing Automation
Oracle Eloqua
Delivers first-party events to Oracle Eloqua Marketing Cloud as External Activities via the REST API (POST /api/rest/2.0/data/activity). Maps Signal events to Eloqua activityType, links them to a known contact by Eloqua contact ID, and attributes them to a campaign for reporting and campaign-canvas automation.
Datafly Signal delivers first-party events to Oracle Eloqua server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Oracle Eloqua expects.
Why route Oracle Eloqua through Datafly Signal
Profiles update from the server, not the browser
Events reach Oracle Eloqua even when a tracker blocker or a failed page unload would have dropped a client-side call, so the profile reflects what actually happened.
One consent decision governs every destination
Oracle Eloqua is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Mapped events
content_vieweddemo_requestedgenerate_leadpagepurchasesign_upVertical presets
Default. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Oracle Eloqua documentation.
Frequently asked questions
Does Datafly Signal integrate with Oracle Eloqua?
Yes. Datafly Signal delivers first-party events to Oracle Eloqua server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Oracle Eloqua expects. The integration is included in every deployment at no additional cost.
How is server-side Oracle Eloqua tracking different from the Oracle Eloqua tag?
The Oracle Eloqua tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Oracle Eloqua from your server, so delivery does not depend on browser conditions.
Which events can Signal send to Oracle Eloqua?
The blueprint ships with mappings for content_viewed, demo_requested, generate_lead, page, purchase, sign_up. Any event in your schema can be mapped to Oracle Eloqua through pipeline configuration without a code change.
Do I need to keep the Oracle Eloqua tag on my site?
No. Signal delivers to Oracle Eloqua from the server, so no client-side Oracle Eloqua script is required on your site.
Other marketing automation integrations
Ready to move Oracle Eloqua server-side?
See how Datafly Signal delivers first-party events to Oracle Eloqua from infrastructure you control, with hashed identity and consent enforcement built in.