Integrations / Analytics
Kissmetrics
Server-to-server event tracking via the Kissmetrics tracking API (/e). Records GA4-style Signal events against a stable person identifier (_p), with back-dated timestamps (_t/_d) and human-readable Kissmetrics custom properties. Person-based product analytics — no PII hashing (Kissmetrics stores raw identities and traits).
Datafly Signal delivers first-party events to Kissmetrics server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Kissmetrics expects.
Why route Kissmetrics through Datafly Signal
Your numbers stop depending on what the browser allows
Client-side analytics loses every visit where the tag is blocked or the page unloads early. Signal delivers from the server, so Kissmetrics receives the complete event stream.
One consent decision governs every destination
Kissmetrics is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Mapped events
add_to_cartbegin_checkoutloginpagepurchaserefundsearchsign_upview_itemVertical presets
Default. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Kissmetrics documentation.
Frequently asked questions
Does Datafly Signal integrate with Kissmetrics?
Yes. Datafly Signal delivers first-party events to Kissmetrics server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Kissmetrics expects. The integration is included in every deployment at no additional cost.
How is server-side Kissmetrics tracking different from the Kissmetrics tag?
The Kissmetrics tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Kissmetrics from your server, so delivery does not depend on browser conditions.
Which events can Signal send to Kissmetrics?
The blueprint ships with mappings for add_to_cart, begin_checkout, login, page, purchase, refund, search, sign_up, and more. Any event in your schema can be mapped to Kissmetrics through pipeline configuration without a code change.
Do I need to keep the Kissmetrics tag on my site?
No. Signal delivers to Kissmetrics from the server, so no client-side Kissmetrics script is required on your site.
Other analytics integrations
Ready to move Kissmetrics server-side?
See how Datafly Signal delivers first-party events to Kissmetrics from infrastructure you control, with hashed identity and consent enforcement built in.