Integrations / Customer Data Platform
Amperity
Customer identity resolution and data unification for Amperity. Ships the universal core schema: fixed stitch keys plus self-populating flattened namespaces for any source.
Datafly Signal delivers first-party events to Amperity server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Amperity expects.
Why route Amperity through Datafly Signal
Profiles update from the server, not the browser
Events reach Amperity even when a tracker blocker or a failed page unload would have dropped a client-side call, so the profile reflects what actually happened.
Client IP and user agent are carried in the payload
Both are taken from the original visitor request rather than your server, which is what Amperity needs to attribute the event to the right session.
One consent decision governs every destination
Amperity is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Vertical presets
Core (all verticals). Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Amperity documentation.
Frequently asked questions
Does Datafly Signal integrate with Amperity?
Yes. Datafly Signal delivers first-party events to Amperity server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Amperity expects. The integration is included in every deployment at no additional cost.
How is server-side Amperity tracking different from the Amperity tag?
The Amperity tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Amperity from your server, so delivery does not depend on browser conditions.
Do I need to keep the Amperity tag on my site?
No. Signal delivers to Amperity from the server, so no client-side Amperity script is required on your site.
Other customer data platform integrations
Ready to move Amperity server-side?
See how Datafly Signal delivers first-party events to Amperity from infrastructure you control, with hashed identity and consent enforcement built in.