Integrations / Customer Data Platform
Salesforce CDP
Server-side event delivery to Salesforce Customer Data Platform.
Datafly Signal delivers first-party events to Salesforce CDP server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Salesforce CDP expects.
Why route Salesforce CDP through Datafly Signal
Profiles update from the server, not the browser
Events reach Salesforce CDP even when a tracker blocker or a failed page unload would have dropped a client-side call, so the profile reflects what actually happened.
Delivery is batched, rate-limited, and retried
Signal buffers to Kafka, respects the Salesforce CDP rate limit, and retries on 429 or transient failure rather than dropping the event.
One consent decision governs every destination
Salesforce CDP is gated by the same consent state as the rest of your stack, so a withdrawal applies everywhere at once.
What ships in the blueprint
Mapped events
pagepurchaseview_itemVertical presets
Retail. Each preset starts from a working configuration for that vertical rather than a blank field map.
Full field mappings, configuration fields, and troubleshooting are in the Salesforce CDP documentation.
Frequently asked questions
Does Datafly Signal integrate with Salesforce CDP?
Yes. Datafly Signal delivers first-party events to Salesforce CDP server-to-server from infrastructure you control, using a pre-built blueprint that maps your event schema to the payload Salesforce CDP expects. The integration is included in every deployment at no additional cost.
How is server-side Salesforce CDP tracking different from the Salesforce CDP tag?
The Salesforce CDP tag runs in the visitor's browser, so it is subject to ad blockers, tracking prevention, and page-unload races. Signal collects the event through a first-party endpoint on your own domain and delivers it to Salesforce CDP from your server, so delivery does not depend on browser conditions.
Which events can Signal send to Salesforce CDP?
The blueprint ships with mappings for page, purchase, view_item. Any event in your schema can be mapped to Salesforce CDP through pipeline configuration without a code change.
Do I need to keep the Salesforce CDP tag on my site?
No. Signal delivers to Salesforce CDP from the server, so no client-side Salesforce CDP script is required on your site.
Other customer data platform integrations
Ready to move Salesforce CDP server-side?
See how Datafly Signal delivers first-party events to Salesforce CDP from infrastructure you control, with hashed identity and consent enforcement built in.